Privacy Policy

1. Introduction

Digital Mirror LTD ("we," "or," "our,") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal data in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Data We Collect

We may collect and process the following data:

  • Identity Data (e.g., name, title, date of birth)

  • Contact Data (e.g., email address, phone number)

  • Technical Data (e.g., IP address, browser type)

  • Usage Data (e.g., website interactions, preferences)

  • Marketing and Communications Data (e.g., subscription preferences)

3. How We Use Your Data

We process your data for the following purposes:

  • To provide our services and fulfill contracts

  • To improve user experience and website functionality

  • To comply with legal obligations

  • For marketing purposes, with your consent

4. Legal Basis for Processing

We process personal data based on:

  • Contractual necessity

  • Legal obligations

  • Legitimate interests

  • Consent (for marketing communications)

5. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy.

6. Data Sharing and Transfers

We do not sell your personal data. However, we may share data with third-party service providers who support our operations. If data is transferred outside the UK, we ensure appropriate safeguards are in place.

7. Your Rights

Under UK GDPR, you have the right to:

  • Access your data

  • Request correction or deletion

  • Object to processing

  • Request data portability

8. Cookies and Tracking

We use cookies to enhance your experience. Please refer to our Cookie Policy for details.

9. Contact Information

For any privacy-related inquiries, contact us at: info@digital-mirror.ai